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Gain Traction


Feb 2, 2022

Bryce Evans is the Vice President of Content and Events at 10 Missions Media. Bryce oversees the company’s six national brands, Auto Service ProfessionalADAPTFenderBenderModern Tire DealerNational Oil & Lube News, and Ratchet+Wrench. He also takes care of the live events, marketing department, and additional products. An award-winning journalist, Bryce has produced work in dozens of national and regional publications. 

In this episode…

Starting a business isn’t easy — but it helps to learn from others who have endured similar challenges. 

That’s why Bryce Evans is working hard to showcase inspiring stories of automotive business leaders through publications like Ratchet+Wrench. Generous shop owners open up about their journeys and share the solutions and strategies they’ve cultivated over the years. The goal is to help others find the same success, build their businesses, and make improvements. 

In this episode of Gain Traction Podcast, Mike Edge is joined by Bryce Evans, Vice President of Content and Events at 10 Missions Media, to discuss how he is inspiring automotive business owners by sharing stories. Bryce talks about his background in journalism, major milestones for 10 Missions Media, and future opportunities in the industry — including the ADAPT Summit.

Here’s a glimpse of what you’ll learn: 

  • Bryce Evans shares how his background in journalism led to launching Ratchet+Wrench for 10 Missions Media
  • The primary goal of Ratchet+Wrench: share stories, showcase solutions, and inspire future business owners
  • Milestones for 10 Missions Media
  • When is the next ADAPT Summit?
  • Bryce’s daily rituals for success: take excessive notes and make a strategy for your day

Resources mentioned in this episode:

Sponsor for this episode...

This episode is brought to you by Tread Partners

At Tread Partners, we provide digital marketing for multi-location tire dealers and auto repair shops. 

By using our strategy, branding, and marketing services, we help shops sell more tires and put more cars in bays.  

We’ve helped companies like Action Gator Tire, Colony Tire and Service, and Ulmer’s Auto Care Center bring extreme growth in paid leads, ROI, and searches. 

So, what are you waiting for?

Visit www.treadpartners.com or email info@treadpartners.com to learn more.